Fashion Nova, the renowned e-commerce fashion brand, has been busy not only creating and selling affordable, fashion-forward attire to customers around the globe, but also supporting the lives of many in society. Most recently, Fashion Nova teamed up with Megan Thee Stallion, a popular American rapper, to launch a women-empowerment program called 'Women on Top.' Through this initiative, YWCA Houston was awarded a $25k donation.
Young Women's Christian Association (YWCA) is known globally as the go-to organization for women and girls. The YWCA Houston's mission has been to eliminate barriers as well as empowering girls and women at every stage of their life. Fashion Nova donated to them for this reason.
The Women on Top initiative was launched to support different female entrepreneurs and women-based organizations and foundations by offering them monetary aid. The funding was extended in the form of donations, grants, and scholarships, with each beneficiary receiving $25K or more from a $1M donations basket.
Richard Saghian, Fashion Nova's founder and CEO, made a statement concerning this women empowerment initiative where he said, "At Fashion Nova, women empowerment and ongoing advocacy for diversity and inclusion have always been part of our guiding principles." He further added, "We believe the world will be a better place when all women are provided the opportunity to maximize their potential. This program was created to give women greater advantage as they pursue their passions."
Over the years, Fashion Nova has been known for its generous giving towards supporting communities and standing with people in need. Take, for example, how this trendy fashion house supported numerous US citizens during the coronavirus outbreak. This support was made through the Covid 19 relief fund program that saw qualifying Americans receive financial donations to the tune of $1K from a $1M donations reserve.
That was how Fashion Nova Cares (the non-profit arm of Fashion Nova) came to be: a department launched to oversee all philanthropic initiatives by Fashion Nova.
Fashion Nova's CEO and founder Richard Saghian gave a very bold statement saying, "Our Fashion Nova Cares initiative will continue beyond the current challenges of Covid-19 with additional endeavors and programs that will further help make a positive impact in people's lives."
Fashion Nova was at it again. This time, this reputable fast-fashion house donated $1M towards the Black Lives Matter campaigns to champion equality and justice for all.
In keeping with Saghian's promise about Fashion Nova Cares extending beyond the coronavirus pandemic, the idea for Women on Top was born.
The Women on Top initiative was run in conjunction with other Fashion Nova Cares activism and awareness programs to offer donations to female-led and women-based organizations and foundations through grants and scholarships.
The $25k donation to YWCA Houston was made in support of their mission to mitigate racism and empower women and girls by providing housing to homeless women and their families. The funding will go a long way in connecting needy women to the resources they need to become self-sufficient and independent women in society.
If you are looking for a foundation that always has the interests of the community it serves at heart, look no more than the fastest growing fashion brand globally, Fashion Nova.